Utangulizi

Lengo la Google ni kupanga maelezo ya dunia na kuyafanya yapatikane kwa watu wote ulimwenguni kwa njia inayowafaa. Maelezo ya mahali ulipo ni muhimu katika jitihada hizo. Kuanzia maelekezo unapoendesha gari, kuhakikisha matokeo yako ya utafutaji yanajumuisha vitu vilivyo karibu nawe, hadi kukuonyesha wakati mkahawa una watu wengi, maelezo ya mahali ulipo yanaweza kufanya hali yako ya utumiaji wa huduma za Google ikufae zaidi.

Maelezo ya mahali ulipo pia husaidia katika utendaji wa msingi wa bidhaa, kama vile kuonyesha tovuti katika lugha sahihi au kusaidia kulinda huduma za Google.

Sera ya Faragha ya Google inafafanua jinsi Google inavyotumia data, ikijumuisha maelezo ya mahali ulipo, unapotumia bidhaa na huduma zake. Ukurasa huu unatoa ufafanuzi wa ziada kuhusu maelezo ya mahali ulipo yanayotumiwa na Google na jinsi unavyoweza kudhibiti kutumika kwa maelezo hayo. Baadhi ya kanuni za data huenda zikatofautiana kwa watumiaji walio chini ya miaka 18. Pata maelezo zaidi kwenye Ilani ya Faragha ya Google kuhusu Akaunti za Google na Wasifu Zinazodhibitiwa kupitia Family Link, kwa Watoto na Mwongozo wa Google kuhusu Faragha kwa Vijana.

Je, Google hutumia vipi maelezo ya mahali?

Google hutumia maelezo ya mahali kwa njia tofauti kulingana na huduma au kipengele husika, mipangilio ya kifaa na akaunti ya mtumiaji. Google inaweza kutumia maelezo ya mahali kwa njia kuu zifuatazo.

Kukupa hali ya utumiaji inayokufaa

Google inaweza kutumia au kuhifadhi maelezo ya mahali ulipo ili kutoa huduma muhimu kwa watumiaji wa bidhaa za Google, kama vile kuonyesha matokeo ya utafutaji yanayofaa na kwa haraka zaidi, kubashiri hali ya trafiki kwa safari za kila siku na kupendekeza maudhui yanayomfaa mtumiaji. Kwa mfano, mtu anapotaka kutazama filamu huenda akapendelea ukumbi wa sinema unaopatikana mahali aliko, na wala si katika jiji lingine. Kwenye Ramani za Google, maelezo ya mahali huwasaidia watumiaji kupata mahali mahususi kwenye ramani na kupata maelekezo ya maeneo ambayo wangependa kutembelea.

Kuwawezesha watumiaji kukumbuka maeneo waliyotembelea

People can choose to go back in time and remember places they go with their signed-in devices with Timeline. Timeline is a Google Account setting that creates a map of the places you’ve been and the routes you’ve taken on each of your devices. If you choose to use Timeline, your devices’ precise locations are regularly saved to a personal map and your devices, including when you don’t have Google apps open. This information can be viewed and deleted anytime in Timeline.

Kuwawezesha watumiaji kupata mambo haraka na kuona matokeo yanayowafaa

Search Services History, for example, is a Google account setting that lets signed-in users save activity and associated information like location from services like Search, Maps, and Shopping. When your Personalized Recommendations in Search services setting is on, these services may provide results, curated feeds, and AI responses that are relevant to a general area you’ve searched from in the past.

Kukuonyesha matangazo yanayokufaa zaidi

Maelezo ya mahali ulipo yanaweza kusaidia Google kukuonyesha matangazo yanayokufaa zaidi. Unapotafuta kitu kama vile "maduka ya viatu yaliyo karibu nami," maelezo ya mahali yanaweza kutumiwa kukuonyesha matangazo kutoka kwa maduka ya viatu yaliyo karibu nawe. Au, unapotafuta bima ya wanyama vipenzi, huenda watangazaji wakaonyesha manufaa tofauti kutegemea na eneo. Pata maelezo zaidi kuhusu jinsi maelezo ya mahali hutumiwa kuonyesha matangazo.

Kuimarisha usalama wa watumiaji

Google hutumia maelezo ya mahali uliko kutoa baadhi ya huduma za msingi, kama vile kulinda akaunti yako kwa kutambua shughuli zisizo za kawaida, au kitendo cha kuingia katika akaunti kinachofanywa katika jiji tofauti.

Kuonyesha yanayovuma kwenye jumuiya, kutoa makadirio na kwa madhumuni ya utafiti, kwa njia isiyotambulisha mtu

Google pia hutumia maelezo ya mahali yaliyojumlishwa na yanayoficha utambulisho wa data kwa madhumuni ya utafiti na kuonyesha yanayovuma kwenye jumuiya.

Ili uone njia zaidi ambavyo maelezo ya mahali hutumika, tembelea Sera ya Faragha ya Google.

Je, kipengele cha maelezo ya mahali kinatumika vipi kwenye kifaa changu na programu zangu za Android?

Unaweza kupata matokeo ya utafutaji ya mahali ulipo, utabiri wa safari zako na mikahawa iliyo karibu nawe kupitia maelezo ya mahali kilipo kifaa. Mipangilio ya kifaa cha Android kwenye simu yako ya mkononi au kompyuta kibao hukuwezesha kubaini iwapo ungependa kipengele cha huduma za mahali kikadirie mahali kilipo kifaa, na pia ikiwa ungependa kuruhusu programu na huduma mahususi zifikie maelezo ya mahali kilipo kifaa chako na iwapo unahitaji kudhibiti matumizi ya data hiyo.

Jinsi unavyoweza kudhibiti idhini ya programu ya kutumia maelezo ya mahali kilipo kifaa

Teua programu mahususi ambazo ungependa zifikie maelezo ya mahali kilipo kifaa katika mipangilio ya kifaa chako cha Android. Kwenye mipangilio, pana vidhibiti vinavyokuwezesha kubaini iwapo programu inaweza kufikia maelezo ya mahali mahususi au panapokadiriwa. Tumeongeza vidhibiti vinavyokuwezesha kubaini iwapo programu inaweza kufikia maelezo ya mahali kilipo kifaa wakati wowote, programu inapotumika tu, ikiwa programu inahitaji kuomba idhini yako kila wakati, au kamwe isifikie data hiyo. Upatikanaji wa mipangilio na vidhibiti hivi unategemea toleo la Android linalotumika kwenye kifaa chako. Pata maelezo zaidi.

Jinsi kipengele cha maelezo ya mahali kilipo kifaa kinavyofanya kazi

Kulingana na mipangilio ya kifaa chako, vifaa vya Android hukadiria mahali uliko kwa kutumia vipengele tofauti, ikiwemo GPS, vitambuzi (kama vile kipima mchapuko, gurudumu tuzi, kipima sumaku na baromita), mawimbi ya mtandao wa simu na mawimbi ya Wi-Fi. Vipengele hivi vinaweza kutumika kukadiria mahali mahususi zaidi uliko kadri iwezekanavyo, kisha data hii hushirikiwa na programu na huduma ambazo umeruhusu kwenye kifaa. Pata maelezo zaidi kuhusu mipangilio ya mahali ya kifaa chako cha Android.

Mawimbi ya mtandao wa simu na mtandao wa Wi-Fi yanaweza kusaidia Android kukadiria mahali kilipo kifaa, hasa iwapo mawimbi ya GPS hayapatikani au si sahihi, ikiwemo mijini palipo na msongamano mkubwa au ndani ya nyumba. Usahihi wa Kipengele cha Google cha Kutambua Mahali (GLA, pia inajulikana kama Huduma za Mahali za Google) ni huduma ya Google inayotumia mawimbi haya kuboresha makadirio ya mahali kilipo kifaa.

Ili kutambua mahali kwa usahihi zaidi unapoiwasha, GLA hukusanya maelezo ya mahali mara kwa mara kutoka kwenye kifaa chako cha Android—ikiwemo GPS na data kuhusu milango ya mitandao ya Wi-Fi, mitandao ya simu na vitambuzi vya kifaa—kwa kutumia kitambulishi cha muda cha kifaa kisichohusishwa na mtu mahususi. GLA hutumia maelezo haya kuboresha usahihi wa utambuzi wa mahali na kutoa huduma zinazotegemea data ya mahali, ikiwemo kuunda ramani za msaragambo za milango ya mitandao ya Wi-Fi na minara ya mitandao ya simu.

Unaweza kuzima kipengele cha GLA wakati wowote katika mipangilio ya mahali kwenye kifaa chako cha Android. Kipengele cha mahali kitaendelea kufanya kazi hata ukizima GLA kwenye kifaa chako cha Android, na kifaa kitatumia GPS na vitambuzi vya kifaa pekee kukadiria mahali.

Google hujuaje mahali nilipo?

Kulingana na bidhaa unazotumia na mipangilio unayoteua, Google inaweza kutumia maelezo tofauti ya mahali kuwezesha bidhaa na huduma unazotumia zikufae zaidi.

Maelezo haya ya mahali yanaweza kutokana na mawimbi ya wakati halisi, kama vile anwani yako ya IP au kutoka kwenye kifaa chako, na pia shughuli zako zilizohifadhiwa kwenye tovuti na huduma za Google. Google hukusanya maelezo ya mahali kilipo kifaa chako kupitia njia kuu zifuatazo.

Kutokana na Anwani yako ya IP

Anwani ya IP, inayojulikana pia kama anwani ya Itifaki ya Intaneti, ni nambari ya kompyuta au kifaa chako iliyotolewa na Mtoa Huduma zako za Intaneti. Anwani za IP hutumiwa kuunganisha kifaa chako kwenye tovuti na huduma unazotumia.

Sawa na huduma zingine nyingi mtandaoni, Google inaweza kutumia maelezo ya eneo la jumla uliko kutoa huduma fulani za msingi—matokeo yanayokufaa, kama vile mtu anapouliza saa, au kudumisha usalama wa akaunti yako kwa kutambua shughuli zisizo za kawaida, kama vile tukio la akaunti yako kufikiwa na mtu aliye katika jiji lingine.

Kumbuka: Kifaa kinahitaji anwani ya IP ili kuweza kutuma na kupokea trafiki kwenye intaneti. Kimsingi, anwani za IP hulingana na maeneo ya kijiografia. Hii ina maana kwamba programu, huduma, au tovuti zozote unazotumia, ikiwemo google.com, zinaweza kukisia na kutumia maelezo fulani kuhusu eneo la jumla uliko kutokana na anwani yako ya IP.

Kutokana na shughuli zako zilizohifadhiwa

If you’re signed in to your Google Account and have certain history controls turned on, such as Search Services History and Web & App Activity, your activity data on Google sites, apps, and services may be saved as history in your Google Account. Some activity may include information about the general area you were in when using the Google service. When you search for something using a general area, your search will use an area of at least 3 sq km, or expand until the area represents the locations of at least 1,000 people. This helps protect your privacy.

Wakati mwingine, maelezo ya maeneo ambako ulikuwepo ulipofanya utafutaji hapo awali huenda yakatumika kukadiria eneo sahihi kwa utafutaji wako. Kwa mfano, ukitafuta maduka ya kahawa ukiwa Chelsea, huenda Google ikakuonyesha matokeo ya Chelsea katika utafutaji wako wa baadaye.

You can view and control how activity data is saved in your Google Account at My Activity.

Iwapo hujaingia katika Akaunti yako ya Google, huenda Google ikahifadhi maelezo fulani ya mahali kutokana na utafutaji wako wa awali kwenye kifaa unachotumia ili kukuonyesha matokeo na mapendekezo yanayokufaa. Ukizima uwekaji mapendeleo ya Utafutaji, Google haitatumia shughuli zako za utafutaji za awali kukadiria mahali ulipo. Pata maelezo zaidi kuhusu jinsi ya kutafuta na kuvinjari kwa faragha.

Kutokana na anwani uliyohifadhi ya nyumbani au kazini

Unaweza kuchagua kuhifadhi maelezo ya maeneo muhimu katika Akaunti yako ya Google, kama vile anwani zako za nyumbani au kazini. Ukiweka anwani zako za nyumbani au kazini, unaweza kuzitumia kukusaidia kufanya mambo kwa urahisi zaidi, kama vile kupata maelekezo au matokeo ya maeneo yaliyo karibu na nyumbani au kazini kwako na kwa madhumuni ya matangazo.

Unaweza kubadilisha au kufuta anwani yako ya nyumbani au kazini wakati wowote kwenye Akaunti yako ya Google.

Kwenye kifaa chako

Jinsi programu za Google hutumia maelezo ya mahali kwenye kifaa chako

Vifaa vina mipangilio au ruhusa unazoweza kutumia kuteua programu ambazo ungependa zifikie maelezo ya mahali mahususi uliko, ikijumuisha programu za Google kama vile Tafuta na Ramani. Maelezo haya ya mahali mahususi ni muhimu katika programu, kama vile Ramani za Google, katika kutoa maelekezo au kukuwezesha kupata matokeo ya utafutaji yanayokufaa mahali ulipo. Kwa mfano, utapata matokeo ya utafutaji yanayokufaa kwa vitu kama vile maeneo yaliyo karibu nawe na maelezo kuhusu hali ya hewa, ukiwasha ruhusa au mipangilio ya utambuzi wa mahali mahususi.

iOS na Android zina kipengele cha ruhusa ya mahali katika programu ambacho unaweza kuwasha au kuzima. Unaweza kuruhusu programu kutumia maelezo ya mahali kilipo kifaa chako kwa ajili ya kutoa vipengele na huduma kulingana na mahali ulipo. Kumbuka, wakati mwingine ni muhimu kwa programu kuhifadhi kwa muda data ya mahali mahususi uliko ili kukuonyesha matokeo yanayokufaa kwa haraka, au kuongeza muda wa matumizi ya betri bila haja ya kusasisha maelezo ya mahali kila wakati.

Baadhi ya programu zinahitaji idhini ya kufikia chinichini maelezo ya mahali kilipo kifaa chako, kama vile Tafuta Kifaa Changu, au ikiwa ungependa kutumia vipengele fulani, kama vile Kushiriki Mahali Ulipo.

Ili upate maelezo zaidi kuhusu jinsi kipengele cha mahali kinavyofanya kazi kwenye kifaa chako cha Android, soma makala haya.

How are Timeline, Search Services History, and Web & App Activity saved in my Google Account?

Rekodi ya Maeneo Uliyotembelea na Historia ya Shughuli kwenye Wavuti na Programu

Timeline, Web & App Activity, and Search Services History are Google Account settings that allow users to save activity and associated information like location. Here’s an overview of each. Keep in mind, other features or products may also collect or store location information.

Rekodi ya Maeneo Uliyotembelea

If you turn on Timeline, it will create a personal map on each of your signed-in devices that helps you remember places you’ve been, and routes and trips you’ve taken.

Mipangilio ya Rekodi ya Maeneo Uliyotembelea huzimwa kwa chaguomsingi. Ukiwasha mipangilio ya Rekodi ya Maeneo Uliyotembelea, data mahususi ya mahali kifaa chako kipo huhifadhiwa mara kwa mara, kwenye kila kifaa cha mkononi kinachotimiza masharti ambapo umeingia katika akaunti. Maelezo haya ya mahali kifaa kipo hutumika kutayarisha Rekodi ya Maeneo Uliyotembelea, hata wakati hutumii programu za Google.

Ili kufanya hali za utumiaji wa Google ziwafae watumiaji wote, data ya Rekodi ya Maeneo Uliyotembelea inaweza kutumika

• kuonyesha mitindo ya jumuiya, kama vile saa maarufu na msongamano wa watu kwenye usafiri wa umma, kulingana na data ya mahali iliyojumlishwa
• kutambua na kuzuia ulaghai na matumizi mabaya
• kuboresha na kutoa huduma za Google, ikiwa ni pamoja na bidhaa za matangazo

Depending on your settings, activity you save as history in your Account, including ad interactions, may also be connected to Timeline data to help nearby businesses estimate the likelihood that people will visit their stores. No personal information is shared with businesses.

Data ya Rekodi ya Maeneo Uliyotembelea inaweza pia kukusaidia kuwekea mapendeleo hali zako za utumiaji wa Google, kama vile kukutumia arifa kuhusu safari yako katika Ramani za Google.

You can review, edit, and delete what’s saved in your Timeline at any time. To see if you’ve turned on Timeline, visit your My Activity. There, you’ll be able to control your Timeline settings.

Mara ambazo data mahususi ya mahali ulipo hukusanywa kupitia mipangilio ya Rekodi ya Maeneo Uliyotembelea hutofautiana. Kwa mfano, ukitumia uelekezaji kwenye Ramani za Google, huenda data hiyo ikakusanywa mara kadhaa kwa dakika. Lakini ikiwa hutumii simu yako, inaweza kukusanywa mara moja kila baada ya saa kadhaa.

How long Timeline data is saved depends on your settings—you can choose to automatically delete this data once it’s 3, 18, or 36 months old, or keep the data until you delete it. You can change this in My Activity any time.

Kumbuka

Ukizima mipangilio ya Rekodi ya Maeneo Uliyotembelea

• Google itaendelea kuhifadhi data yoyote ya awali ya Rekodi ya Maeneo Uliyotembelea ambayo umehifadhi hadi utakapoifuta au itafutwa baada ya muda ambao umechagua kama sehemu ya mipangilio yako ya kufuta data kiotomatiki.
• Turning off Timeline doesn’t impact how location information is saved or used by other activity controls like Search Services History and Web & App Activity, or by other Google products, e.g., based on your IP address. You may still have other settings that save location information.

To see if you’ve turned on Timeline, visit your My Activity. Learn more.

Search Services History

Search Services History saves activity on services like Search, Maps, Shopping, Hotels, Flights, Translate, and News to your Google Account when you’re signed-in. History includes things like your searches, places you view in Google Maps, travel you book with Flights and Hotels, things or products you search for, ads you click on, and information from websites you visit with Search services. It also includes related media (like images, files, and audio) from your interactions.

Your history can also include information about your location from your device’s general area and IP address. For example, if you search for weather information and get results for a location sent from your device, this activity, including the general area your device was in when you searched, is saved to your Search Services History. The precise location that your device sent is not stored, only the location’s general area is stored. The saved location, which can be used to help Google determine a more relevant location in a future search, can come from the IP address or your device. This saved location metadata is automatically deleted from your Search Services History after 30 days.

Search Services History is used to tailor your experiences on Google services. For example, saving your history helps you revisit previous searches, resume a prior conversation with AI Mode or Ask Maps, or get Autocomplete suggestions based on past searches. Depending on your personalization settings, Search Services History data may be used to provide you with personalized recommendations and experiences in Search services or across other Google services. For example, if your Personalized Recommendations setting is on, Search services can provide results, curated feeds, and AI responses that are personalized to you based on information in your Google Account, including your Search Services History and associated information like location. This means you may see results that are relevant to a general location you’ve searched from in the past. Search Services History can also be used to show you more relevant ads, depending on your ads settings. Search Services History will work across your devices wherever you are signed into your account.

You can review and delete location and other information saved with your Search Services History, or turn it off, by visiting My Activity. When this setting is off, new activity from Search services will not be saved to your Search Services History in your Google Account.

Kumbuka

When you turn off Search Services History

• Huenda bado una shughuli zilizohifadhiwa, ambazo zinaweza kutumika hadi uzifute. Unaweza kufuta shughuli hizi wakati wowote. Maelezo yako ya mahali yaliyohifadhiwa bado yatafutwa kiotomatiki baada ya siku 30.
• Turning off Search Services History doesn’t impact how location information is saved or used by other settings, such as Timeline. You may still have other types of location information saved as part of other settings, including IP address.

To see if your Search Services History is turned on, visit My Activity.

Historia ya Shughuli kwenye Wavuti na Programu

Web & App Activity data is used to make your experience more personalized in some Google services, such as Google Assistant, Google Store, and Google TV. It can also be used to show you more relevant ads, depending on your ads settings. Web & App Activity will work across your devices wherever you are signed into your account.

When Web & App Activity is on, Google will save data about the things you do across Google services in your account’s Web & App Activity. This includes associated information, like the general area where you used a Google service.

For example, if you ask Google Assistant for weather information and get results for a location sent from your device, this activity, including the general area your device was in when you requested the information, is saved to your Web & App Activity. The precise location that your device sent is not stored, only the location’s general area is stored. The saved location, which can be used to help Google determine a more relevant location in a future interaction, can come from the IP address or your device. This saved location is automatically deleted from your Web & App Activity after 30 days.

Web & App Activity data helps Google to understand general areas that are relevant for you, and include results for those areas when you do things like interact with Google Assistant.

You can review and delete location and other information saved with your Web & App Activity, or turn it off, by visiting My Activity. When this setting is off, new activity won’t be saved in your Web & App Activity in your Google Account.

Kumbuka

Unapozima kipengele cha Historia ya Shughuli kwenye Wavuti na Programu

• Huenda bado una shughuli zilizohifadhiwa, ambazo zinaweza kutumika hadi uzifute. Unaweza kufuta shughuli hizi wakati wowote. Maelezo yako ya mahali yaliyohifadhiwa bado yatafutwa kiotomatiki baada ya siku 30.
• Kuzima mipangilio ya Historia ya Shughuli kwenye Wavuti na Programu hakuathiri jinsi maelezo ya mahali yanahifadhiwa au kutumiwa na mipangilio mingine, kama vile Rekodi ya Maeneo Uliyotembelea. Huenda ukawa na aina nyingine za maelezo ya mahali yaliyohifadhiwa kama sehemu ya mipangilio mingine, ikiwa ni pamoja na anwani ya IP.

To see if your Web & App Activity is turned on, visit My Activity.

Je, Google hutumia vipi maelezo ya mahali yanayoficha utambulisho au ya siri?

Google hutumia maelezo ya mahali yanayoficha utambulisho na ya siri kusaidia kuboresha faragha ya watumiaji. Kawaida, maelezo yanayoficha utambulisho hayawezi kuhusishwa na mtu yeyote. Maelezo yanayoficha utambulisho huenda yakahusishwa na kitambulishi cha kipekee, kama vile mfululizo wa nambari, badala ya maelezo zaidi yanayomtambulisha mtu binafsi kama vile akaunti, jina au anwani ya barua pepe ya mtu binafsi. Google inaweza kutumia maelezo ya mahali yanayoficha utambulisho na ya siri katika bidhaa na huduma zake kwa madhumuni mbalimbali kama vile kuonyesha matangazo au yanayovuma.

Watumiaji wanaweza kuweka upya baadhi ya vitambulishi vinavyoficha utambulisho wa data vinavyohusiana na maelezo ya mahali. Kwa mfano, watumiaji wanaweza kuweka upya baadhi ya vitambulishi vinavyoficha utambulisho wa data kwa kuweka upya vitambulisho vya matangazo kwenye vifaa vyao vya Android. Pia, Google huweka upya kiotomatiki baadhi ya vitambulishi vinavyoficha utambulisho wa data ili kuimarisha faragha ya watumiaji, ikiwemo kwenye GLA, ambayo ni kipengele cha kifaa ambacho watumiaji wanaweza kutumia kuboresha huduma zinazotegemea mahali na usahihi wa utambuzi kwenye vifaa vyao.

Google inaweza kutumia maelezo ya mahali yanayoficha utambulisho, kwa madhumuni mengine. Kwa mfano, watumiaji wanaweza kugusa maeneo kwenye Ramani za Google, k.m., mkahawa au bustani, na kuona yanayovuma katika eneo hilo. Maelezo ya mahali yanayotumika kuchangia yanayovuma, kama vile saa maarufu, hayawezi kumtambulisha mtu binafsi. Iwapo Google haina maelezo ya kutosha kutoa taarifa sahihi inayoficha utambulisho, maelezo hayo hayataonyeshwa kwenye Google.

Zaidi ya hayo, kwa watumiaji walioondoka kwenye akaunti, Google huwapa njia zingine za kudhibiti maelezo yanayohusiana na vivinjari au vifaa vyao, ikiwemo mipangilio ya kuweka mapendeleo ya Utafutaji, mipangilio ya YouTube na mipangilio ya matangazo. Pata maelezo zaidi

Pata maelezo zaidi kuhusu jinsi Google inavyotumia maelezo ya mahali kwenye Sera ya Faragha ya Google. Pata maelezo zaidi kuhusu jinsi Google inavyohifadhi data iliyokusanywa na jinsi Google huficha utambulisho wa data.

Je, Google huhifadhi maelezo ya mahali kwa muda gani?

Sera ya Faragha ya Google inafafanua desturi zetu za kuhifadhi data ya watumiaji, ikijumuisha maelezo ya mahali yanayokusanywa na Google. Maelezo ya mahali huhifadhiwa kwa muda tofauti, kulingana na aina ya data iliyokusanywa, madhumuni yake na jinsi watumiaji huweka mipangilio yao.

Maelezo fulani ya mahali huhifadhiwa kwenye Akaunti yako ya Google hadi utakapoyafuta

• Controlling retention and deletion: Google’s activity controls — including Search Services History, Timeline, and Web & App Activity — have auto-delete options, which let you automatically delete data after a set period of time, such as 3, 18, or 36 months. You can also see this data by visiting My Activity, and can delete specific activity or bulk-data according to your preference. You can always modify these settings or change your auto-delete option.
• Kuhifadhi maelezo ya mahali: Kulingana na bidhaa au huduma ya Google, maelezo ya mahali yanaweza kuhifadhiwa kwenye Akaunti yako ya Google. Kwa mfano, unaweza kuwekea lebo maeneo katika Picha, au kuongeza anwani ya Nyumbani au Kazini kwenye Ramani. Unaweza kufuta maelezo haya ya mahali.

Unapofuta data, Google hufuata sera ya kuiondoa kabisa kwa njia salama kwenye akaunti yako hivyo data hiyo haiwezi kurejeshwa tena. Kwanza, shughuli unayofuta huondolewa ili isionekane, na haitumiki tena kufanya hali yako ya utumiaji ikufae kwenye Google. Kisha, Google huanza mchakato wa kufuta kabisa data hiyo kwa njia salama na kuiondoa kabisa kwenye mifumo ya Google ya kuhifadhi data. Pata maelezo zaidi kuhusu jinsi Google inavyohifadhi data iliyokusanywa.

Maelezo yanayotumika kwa muda

Kwa maelezo mengine ya mahali, kama ilivyoelezwa kwenye sehemu ya Jinsi Google inavyohifadhi data, kuna wakati mwingine ambapo—badala ya kufuta data mwenyewe—Google huhifadhi data kwa muda uliobanishwa kabla ya kuifuta. Muda ambao Google huchukua kabla ya kufuta data kabisa kwa njia salama unategemea aina ya data, kwa mfano:

• Google huficha utambulisho wa data ya matangazo katika kumbukumbu za seva kwa kuondoa maelezo ya anwani ya IP baada ya miezi 9 na maelezo ya vidakuzi baada ya miezi 18.
• Google deletes IP-based location and device location from your Search Services History and Web & App Activity after 30 days.

Maelezo yanayohifadhiwa kwa kipindi cha muda mrefu kwa madhumuni maalum

Kama ilivyofafanuliwa katika Sera ya Faragha ya Google, “Google huhifadhi data fulani kwa muda mrefu zaidi, ikihitajika, kwa madhumuni halali ya kibiashara au kisheria, kama vile usalama, kuzuia ulaghai na matumizi mabaya, au kuhifadhi rekodi za kifedha." Pata maelezo zaidi kuhusu desturi zetu za kuhifadhi data

Je, maelezo ya mahali hutumika vipi katika matangazo?

Kutuwezesha kukuonyesha matangazo yanayokufaa

Matangazo unayoona yanaweza kutokana na data ya maelezo ya mahali ulipo. Kwa ujumla, maelezo ya mahali yanayotumiwa katika matangazo kwenye Google yanatumika pia kwenye bidhaa ambako matangazo hayo yanaonyeshwa. Kwa mfano, kulingana na mipangilio yako, matangazo unayoonyeshwa kwenye huduma ya Tafuta na mifumo mingine ya Google, yanaweza kutokana na maelezo ya mahali kutoka kwenye kifaa chako, anwani yako ya IP, shughuli zako za awali au maelezo ya anwani yako ya nyumbani na kazini yaliyohifadhiwa katika Akaunti yako ya Google. Zaidi ya hayo, metadata (k.m., saa za eneo zilivyo kwenye kivinjari, kikoa, maudhui ya ukurasa, aina ya kivinjari, lugha ya ukurasa) inaweza kutumika kukadiria nchi uliko au eneo linalokuvutia kwa jumla. Tunaweza kutegemea metadata hii pamoja na ishara za mahali tunazopata kwenye anwani yako ya IP, VPN, huduma mbadala au maelezo mengine ya mtandao.

Kutumia maelezo ya mahali husaidia kukuonyesha matangazo yanayokufaa kulingana na mahali ulipo, au maeneo muhimu kwako. Kwa mfano, ukitafuta mikahawa iliyo karibu nawe kwenye Google kipengele cha mahali kikiwa kimewashwa katika kifaa chako, maelezo ya mahali kilipo kifaa chako yanaweza kutumika kukuonyesha matangazo ya mikahawa iliyo karibu nawe. Maelezo ya mahali ulipo yanaweza pia kutumika kukuonyesha umbali wa biashara zilizo karibu nawe katika matangazo kwenye Google.

Google may also use your past browsing or app activity (such as your searches, website visits, or videos you watched on YouTube) and general areas saved as part of your history in certain activity settings, like Search Services History and Web & App Activity, to show you more useful ads. For example, if you search for where to buy milk nearby on Google, you may see ads for grocery stores in the general area where you frequently browse Google Search while waiting for your bus or train.

Watangazaji wanaweza tu kulenga matangazo kwenye maeneo ya jumla, kama vile nchi, miji au maeneo yaliyo karibu na biashara zao.

Ili upate maelezo ya ziada kuhusu Mtandao wetu wa Maonyesho, tembelea Kituo cha Usaidizi.

Kuwasaidia watangazaji kupima utendaji

Google may also use location information for analytics and measurement to understand how Google services are used. ​For example: depending on your settings, Google may use location data from Timeline to help advertisers estimate how often ads drive visits to their stores. To do this, Google connects the activity you save as history in your account, such as ad interactions, with Timeline data related to advertisers’ stores. No personal information is shared with advertisers.

Kuboresha bidhaa na huduma za Google

Google pia hutumia maelezo ya mahali kuboresha huduma zake za matangazo. Kwa mfano, data kuhusu matangazo unayotazama, ikijumuisha eneo la jumla la shughuli husika, ambayo huhifadhiwa kwenye akaunti yako inaweza kujumlishwa na kutumika katika mifumo ya mashine kujifunza ambayo huboresha zana za Smart Bidding. Data ya akaunti yako haishirikiwi na watangazaji.

Je, ninaweza kudhibiti vipi jinsi maelezo ya mahali nilipo yanavyotumiwa kunionyesha matangazo?

Unaweza kudhibiti jinsi data ya maeneo yako ya jumla ambako ulitumia tovuti na programu za Google hapo awali inaweza kutumika kukuonyesha matangazo, kwa kukagua kidhibiti cha Maeneo ulikotumia huduma za Google kwenye ukurasa wa Kituo Changu cha Matangazo.

Wakati kipengele cha Maeneo ulikotumia Huduma za Google kimewashwa

When Ads Personalization and Areas where you’ve used Google are turned on, Google will personalize your ads using the data related to the general areas where you’ve used Google sites and apps that is saved with your history in activity settings like Search Services History and Web & App Activity.

Wakati kipengele cha Maeneo ulikotumia Huduma za Google kimezimwa

When Ads Personalization or Areas where you’ve used Google are turned off, Google doesn’t personalize your ads based on the data related to the general areas where you’ve used Google sites and apps that is saved with your history in activity settings, like Search Services History and Web & App Activity. Even when Areas where you’ve used Google is turned off, you may still see ads based on your current location and places you’ve set as your home and work in your Google Account.

Pia, iwapo umeondoka kwenye akaunti, huenda Google bado ikatumia maelezo ya mahali ulipo kupitia anwani yako ya IP au kifaa chako kukuonyesha matangazo kulingana na mipangilio ya kifaa chako na programu yako.

Ili upate maelezo zaidi kuhusu jinsi ya kuwasha na kuzima uwekaji mapendeleo ya matangazo ukiwa umeondoka kwenye akaunti, soma makala haya.